Users will be able to shop from Amazon on Facebook and Instagram, will not have to open separate apps.
New Delhi. Now you will be able to order Amazon goods directly from social media platforms Facebook and Instagram. Actually, Meta has joined hands with Amazon to make it easier for users to purchase Amazon products directly from Facebook and Instagram.
Quoting TechCrunch report, news agency IANS has reported that Meta has launched a new feature that will allow users to link their Facebook and Instagram accounts to Amazon, allowing them to buy products by clicking on promotions in their feed. Facility will be available.
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Shopping will be done without leaving Facebook and Instagram apps
“For the first time, customers will be able to shop and check out from Amazon’s Facebook and Instagram ads without leaving social media apps,” Amazon spokesperson Kelly Jernigan was quoted as saying. “Customers in the US will see real-time pricing, Prime eligibility, delivery estimates and product details on select Amazon product ads on Facebook and Instagram as part of the new experience.”
In-app shopping feature launched
According to Amazon, the new in-app shopping feature will be accessible for select products promoted on Facebook or Instagram and sold by independent sellers on Amazon or Amazon’s storefronts.
Checkout on Amazon without leaving Facebook or Instagram
Earlier this week, Meta provided some details about the new feature on a support page titled “Purchase with Amazon without Leaving Facebook or Instagram.” “For a more immersive shopping experience than any ad on Facebook and Instagram, you can choose to link your Meta and Amazon accounts,” the page reads. “You can checkout on Amazon and experience more relevant ads without leaving Facebook or Instagram.”
Tag: Amazon, Facebook, Instagram, Mark Zuckerberg
first published : November 11, 2023, 8:41 PM IST